Verdane, the European specialist growth equity investor, announces an investment in Hobbii, a global knitting & crocheting platform based in Copenhagen, Denmark. As a fast-growing digital consumer business with an expanding international customer base, Hobbii is well-positioned to leverage the larger trend towards traditional crafts and hobbies, a sector that has proved resilient in recent years. Verdane will seek to use its experience backing a number of highly successful European direct-to-consumer businesses to support Hobbii as it continues to scale internationally while enhancing its offering and processes.
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